Turning Curb Appeal into Customers

Promote Your Business #LoveMyStore By American Express May 1, 2015

Bringing customers into your store should be among your top priorities. One of the most efficient ways to do this is by touching up your storefront. We’ve teamed with Design*Sponge to come up with a few simple tips on how to improve your storefront design.

As one of the most prevalent elements to your small business, it’s important to know how to capitalize on your storefront. It starts with understanding your customers and knowing how to pique their interest. Through your storefront, show off what your audience will be interested in, but stop short of showing them the best you have to offer. Instead, draw them inside and delight them along the way. It’s equally as important to stay true to your brand’s story; everything from the signage to product displays should reflect and communicate your business’s values and style.

For more storefront design tips, check out the full post from Design*Sponge.